TweetDeck used to be one of the most popular Twitter clients available, so much so that Twitter acquired the London based start up back in May 2011 for over $40m in cash and stock. Many expected Twitter to help develop the application in the mobile space, as well as to continue to support its growth.
Today’s announcement, however, confirms that Twitter are to kill off TweetDeck for iPhone, Android and its AIR app for desktops. It will also lose its Facebook integration completely. Since the acquisition, numerous features have been removed from the application and updates have been few and far between. The apps will be removed from their respective stores in early May, before they cease to work entirely.
The TweetDeck team claim that the move will allow them to “focus development efforts on our modern, web-based versions of TweetDeck” and that “over the past few years, we’ve seen a steady trend towards people using TweetDeck on their computers and Twitter on their mobile devices.” Twitter also pointed out that the apps all rely on v1.0 of its API and would need to be converted to v1.1. Obviously this would require too much effort for the company.
Some desktop versions of the app will remain available for now, for how long remains to be seen. Users would be well advised to start looking for alternatives.
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