Music subscription services allow music lovers to pay a low monthly fee in exchange for an unlimited supply of their favourite tunes. Spotify was the standard bearer, becoming popular in Europe thanks to its ad supported free streaming, with a subscription service for use on mobile devices. However, Microsoft, Amazon, Google and Apple now all offer either a music subscription service or cloud storage to stream your music to your mobile.
Now Nokia are throwing their hat into the ring with a competitively priced Music+ service. Owners of the Lumia range of smartphones have had access to the Mix Radio feature which offers ad free streaming of customised radio channels for free. Now Nokia have announced that they will be providing a premium tier music service for just €3.99/$3.99 a month.
For this price subscribers will have the ability to cache an unlimited number of channels – or “mixes” – on the smartphone, as well as the ability to skip as many tracks as they want (the free service only offers a limited number of skips per hour); higher-quality audio when streaming over a Wi-Fi connection, and access to the service from other devices via an HTML5 site. Whether this means Nokia will expand to other devices through applications on the Apple or Google app stores remains to be seen.
The launch of the Music+ service may be a precurser to Nokia’s much rumoured tablet device, however, it may also be an evolution of Nokia’s much trumpeted “Comes With Music” service which failed to gain any traction in the marketplace. For its part Nokia have not made any grand claims that Music+ will revolutionise the industry, however, it believes that its offering will reach consumers who aren’t attracted to services such as Spotify. I’m sure the low price will certainly help.
Would you be interested in Nokia Music+ or are you happy with existing services such as Spotify or Xbox Music?
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the better twin.